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Making Word-of-Mouth work: free report

Owners of established service businesses report as much as 60 per cent of new business comes from "word-of-mouth".

Yet most owners and managers have only a vague idea of how word-of-mouth works. There is a belief word-of-mouth is something which "just happens" and nothing can be done to boost the process.

Most think it is just a matter of doing good work and providing excellent service. Certainly those are essentials, but there's much more to success than that.

Despite the importance of word-of-mouth marketing, few make any commitment to monitor, leverage, or manage the multiple processes which are part of word-of-mouth marketing.

For an insight into this area, please use the form below to order the free report "Making Word-of-Mouth Work", which will be sent to you by email as a pdf attachment. You will also receive Get Your Message Across, the monthly email newsletter which helps you do just that.

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